SMS Privacy Policy

Written By Franklyn Ramos

Effective Date: June 28, 2026

SMS Communications Privacy Policy

Behavioral Effects Inc. (“Behavioral Effects,” “we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This SMS Privacy Policy explains how we collect, use, disclose, and safeguard information obtained through our text messaging services.

Information We Collect

When you opt in to receive SMS messages from Behavioral Effects Inc., we may collect:

  • Your name (if provided)

  • Your mobile phone number

  • Records of your consent to receive SMS communications

  • The content of messages you send to us

  • Message delivery and response information

  • Information necessary to provide customer support and coordinate services

How We Use Your Information

We use SMS messaging to:

  • Confirm appointments

  • Send appointment reminders

  • Notify you of schedule changes

  • Coordinate therapy services

  • Respond to your questions and requests

  • Provide customer support

  • Send important administrative or account-related updates

  • Communicate information that you have requested or authorized

Message frequency may vary depending on your services and communication preferences.

Message and data rates may apply based on your wireless carrier’s plan.

SMS Consent

By providing your mobile phone number and opting in, you consent to receive SMS messages from Behavioral Effects Inc.

Your consent to receive SMS messages is not a condition of receiving healthcare services.

Opting Out

You may opt out of receiving SMS messages at any time by replying STOP to any text message.

After opting out, you will receive one final confirmation message, and no additional SMS messages will be sent unless you choose to opt in again.

For assistance, reply HELP or contact us using the information provided below.

HIPAA and Protected Health Information (PHI)

Behavioral Effects Inc. is committed to protecting the privacy and security of your Protected Health Information (PHI) in accordance with the Health Insurance Portability and Accountability Act (HIPAA).

Whenever possible, our SMS communications are limited to appointment reminders, scheduling information, general administrative updates, and other non-sensitive communications. We make reasonable efforts to avoid including detailed medical or clinical information in text messages.

Because standard SMS text messaging may not be fully encrypted, we encourage patients, parents, and legal guardians not to send sensitive medical information, diagnoses, treatment details, insurance information, or other confidential health information through text messages unless specifically instructed to do so.

If you need to discuss confidential healthcare matters, please contact our office by telephone or through another secure communication method approved by Behavioral Effects Inc.

Sharing of Information

Behavioral Effects Inc. respects your privacy.

We do not sell, rent, or share your mobile phone number or your SMS consent with third parties or affiliates for marketing or promotional purposes.

We may disclose information only when:

  • Necessary to provide SMS messaging services through trusted service providers that support our operations;

  • Required or permitted by applicable law;

  • Necessary to protect the rights, safety, or property of our patients, employees, or the public; or

  • Authorized by you or your legal representative.

Any service providers with access to protected information are expected to maintain appropriate safeguards and comply with applicable privacy and security requirements.

Data Security

Behavioral Effects Inc. maintains reasonable administrative, technical, and physical safeguards designed to protect personal information and Protected Health Information from unauthorized access, use, disclosure, alteration, or destruction.

Although we take appropriate measures to safeguard your information, no method of electronic transmission or storage can be guaranteed to be completely secure.

Record Retention

We may retain SMS communication records as required by applicable federal and state laws, healthcare regulations, and our internal record retention policies.

Children’s Privacy

Behavioral Effects Inc. provides services primarily to children. SMS communications are generally directed to parents, legal guardians, or other authorized representatives. We do not knowingly collect personal information directly from children through our SMS program without appropriate authorization.

Changes to This Policy

Behavioral Effects Inc. may update this SMS Privacy Policy from time to time. Any revisions become effective upon posting the updated policy on our website. The Effective Date at the top of this policy will indicate when the most recent changes were made.

Contact Us

If you have questions regarding this SMS Privacy Policy or your privacy rights, please contact:

Behavioral Effects Inc.

Phone: (561) 480-1075

Email: contact@behavioraleffects.com

Website: www.behavioraleffects.com

Franklyn Ramos